Join us at Cannes Lions
22 - 26 June 2026
CTV
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Teads and Lumen Research Bring Proven Attention Science to CTV for Omnichannel Impact
Teads and Lumen Research expand their partnership to bring eye-tracking attention measurement to CTV, offering advertisers a unified…
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When Worlds Collide: The Convergent Future of TV and Video
As TV and online video converge, buying is more unified, but formats, targeting and measurement remain fragmented, creating…
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Teads and LG Ad Solutions Expand Global Partnership to Bring High-Attention CTV Ads to the ‘Omnichannel Living Room’
CTV HomeScreen exclusivity renews and expands in APAC and Europe
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How Connected TV Advertising Fits a Full-Funnel Marketing Strategy
CTV advertising has evolved beyond awareness. Discover how brands use cross-screen targeting, measurement, and retargeting to drive results…
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Every Sport. Every Screen. Every Moment.
Every few months, something shifts the entire attention economy in one direction. A match kicks off. A starting…
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From Reach to Results: Latest Success Stories for Connected TV Advertising
Connected TV advertising is delivering measurable results across the funnel. See how brands like Air France, Heineken, and…
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Video Advertising in 2026: A Media Buyer’s Guide
How media buyers should rethink video in 2026: connected TV, cross-screen measurement, attention metrics, and AI-driven creative.
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From Fragmentation to Performance: How Omnichannel Advertising Delivers Incremental Reach and Attention
Learn how brands use omnichannel and CTV across screens to reconnect attention, expand incremental reach, and drive performance.
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The Power of the CTV Homescreen: Unlocking the Front Page of the Living Room in Taiwan
Taiwan is one of Asia’s most advanced Connected TV (CTV) markets, defined by high Smart TV penetration, strong…
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Connected TV Advertising: What It Is, How It Works, and Why It Matters
What is connected TV advertising and how does it work? Discover how CTV combines the impact of TV…
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The Power of the CTV Homescreen: Key Takeaways from Hong Kong’s Living Room Shift
With near-universal Smart TV adoption and strong streaming penetration, the living room has become the most valuable environment…
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Teads and Samsung Ads to Unlock Next-Generation CTV Homescreen Advertising Across Select SEA markets, Hong Kong, and Taiwan.
Teads will be the exclusive local reseller for 2026–2027 across select SEA markets, Hong Kong and Taiwan. Indonesia…
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