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What is the CTV HomeScreen Ad Unit?

Understanding the CTV HomeScreen Ad Unit CTV HomeScreen is the gateway to streaming content on Connected TV devices.…

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New Study: Teads’ CTV HomeScreen Drives Superior Attention and Brand Impact Across Premium Video Advertising

Findings Show HomeScreen Ads Outperform Traditional Skippable Formats, Achieving a 48% Attention Rate - Outpacing YouTube by 16%…

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CTV UK Pulse Survey

2025 UK CTV Pulse Survey

More UK consumers prefer ad-supported streaming services, finds Teads UK CTV Pulse 2025 28 July 2025, London, UK:…

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Person on couch looking at connected television.

One Audience. Every Screen. Powered by Teads Omnichannel Intelligence

Introducing Teads Audiences for CTV: Real behavioral signals meet the biggest screen in the house.

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