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Teads and Lumen Research Bring Proven Attention Science to CTV for Omnichannel Impact

Teads and Lumen Research expand their partnership to bring eye-tracking attention measurement to CTV, offering advertisers a unified…

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When Worlds Collide: The Convergent Future of TV and Video

As TV and online video converge, buying is more unified, but formats, targeting and measurement remain fragmented, creating…

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Teads and LG Ad Solutions Expand Global Partnership to Bring High-Attention CTV Ads to the ‘Omnichannel Living Room’

CTV HomeScreen exclusivity renews and expands in APAC and Europe

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Teads CMO Dani Cushion Appointed to MMA North America Board of Directors 

New York, NY — April 16 — Teads (Nasdaq: TEAD), the omnichannel outcomes platform, announced today that Dani…

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If You Want to Work in Innovation, Look for This

What does innovation actually look like when deadlines are real and teams still need to deliver?

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A smart TV interface showcasing a tennis player with the caption "Own the Court," illustrating CTV advertising opportunities during major 2026 sports events alongside popular streaming app icons.

Connected TV Advertising and the Biggest Sports Moments of 2026

2026 brings the FIFA World Cup, Winter Olympics & more. Learn how CTV advertising helps brands reach engaged…

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Teads Expands Commitment to Inventory Quality and Safety Through Partnership with NewsGuard

Reinforcing a human-verified, reliability-first approach across the open internet.

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An illustration showing how CTV advertising drives performance across devices, featuring a "KORA" running shoe advertisement synced across a smart TV, a laptop, and a smartphone to demonstrate cross-platform performance outcomes.

How Connected TV Advertising Drives Performance Outcomes

Learn how CTV drives site visits, leads, and sales with real attribution and proven results.

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Leading the Change: Women Shaping a Sustainable Future in Adtech

Three industry leaders share how inclusive leadership is shaping a more resilient and sustainable future for adtech.

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Connected TV advertising visual showing a cross-screen journey from discovery to engagement and purchase across TV and mobile devices.

How Connected TV Advertising Fits a Full-Funnel Marketing Strategy

CTV advertising has evolved beyond awareness. Discover how brands use cross-screen targeting, measurement, and retargeting to drive results…

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Every Sport. Every Screen. Every Moment.

Every few months, something shifts the entire attention economy in one direction. A match kicks off. A starting…

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Connected TV advertising example showing a smart TV home screen with a Heineken ad, illustrating CTV campaign success stories and streaming platform placement.

From Reach to Results: Latest Success Stories for Connected TV Advertising

Connected TV advertising is delivering measurable results across the funnel. See how brands like Air France, Heineken, and…

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