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Case Study: Teads Delivers Best-in-Class Attention for Kenvue’s Top Brands in Poland in a Cross-Platform Attention Study
WARSAW, November 23, 2023: In a groundbreaking measurement study completed for Kenvue’s category- leading brands in Poland, Teads…
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Case Study: L’Oréal owned Kérastase Embraces Teads’ Attention Metrics for Digital Advertising Campaign Evaluation
MADRID – November 7, 2023: Teads, the global media platform, today announced that L'Oréal, in collaboration with their…
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Teads Connects Partner Day Event Examines AI’s Impact on Advertising
Artificial intelligence (AI) has rapidly evolved to become synonymous with media and advertising, but how well do we…
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Teads Launches AI-Powered Solutions to Help Advertisers and Publishers Achieve Full-Funnel Success
Global omnichannel media platform launches suite of offerings to include innovative lower funnel offering Teads Conversions, Teads Data…
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Unlock the Power of Attention: Teads & OMD’s Neuroscience Insights in Latin American Ads
Teads, the global media platform, and OMD, a global leader in media and advertising solutions, have unveiled the…
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Talks with Teads | Condé Nast’s Deborah Brett Discusses the Impact of Attention and Contextual Relevance
In the latest installment of Teads' video series, Talks with Teads, Global CMO Natalie Bastian engages in…
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The Roadmap to Auto Advertising Success: Contextual, Omnichannel, and Creative Excellence
Contextual Advertising's Role in Optimizing Auto Success: Long gone are the days of a car dealership being the…
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Talks with Teads | Remi on How AI Can Improve Media Effectiveness, Creative, and Operations
As part of Teads’ ongoing video series, Talks with Teads, Global CMO Natalie Bastian sits down with Chief…
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The CTV Publisher’s Guide to Monetization: Mastering the Programmatic Game with SSPs
With the buzz around Connected TV (CTV) growing louder, publishers are keen on broadening their horizons. But here’s…
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The Complexity of Data Management: Engineering Director Alban Perillat-Merceroz on Teads’ Data Stack Evolution
Teads’ Engineering Director Alban Perillat-Merceroz joined Google Product Lead Vidya Shanmugam at Google Cloud Next ’23 to share…
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Attracting and Retaining High-Attention Audiences in Premium and Contextually Relevant Environments
From web articles to streaming and CTV, excelling in the digital media realm goes beyond mere content creation.…
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Meaningful Connection with Your Consumer: Unlocking Four Pathways to Contextual Relevance
Creating a strong connection with consumers by aligning content with their preferences might appear to be a straightforward…
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