Rechercher et filtrer

Teads Talks: Dentsu's Brad Stockton on CTV Trends

Talks with Teads | Embracing the Rise of CTV: Insights from Dentsu’s Brad Stockton

The world of digital advertising is rapidly evolving, with Connected TV (CTV) emerging as a powerful platform for…

En savoir plus

Case Study: Teads Delivers Best-in-Class Attention for Kenvue’s Top Brands in Poland in a Cross-Platform Attention Study

WARSAW, November 23, 2023: In a groundbreaking measurement study completed for Kenvue’s category- leading brands in Poland, Teads…

En savoir plus

Case Study: L’Oréal owned Kérastase Embraces Teads’ Attention Metrics for Digital Advertising Campaign Evaluation

MADRID – November 7, 2023: Teads, the global media platform, today announced that L'Oréal, in collaboration with their…

En savoir plus
Teads Connects Partner Day Event Examines AI's Impact on Advertising

Teads Connects Partner Day Event Examines AI’s Impact on Advertising

Artificial intelligence (AI) has rapidly evolved to become synonymous with media and advertising, but how well do we…

En savoir plus
AI Across All Screens

Teads Launches AI-Powered Solutions to Help Advertisers and Publishers Achieve Full-Funnel Success

Global omnichannel media platform launches suite of offerings to include innovative lower funnel offering Teads Conversions, Teads Data…

En savoir plus
Teads & OMD’s study decodes ad success: Unveiling neuroscience secrets to optimize attention and video ads in Latin America.

Unlock the Power of Attention: Teads & OMD’s Neuroscience Insights in Latin American Ads

Teads, the global media platform, and OMD, a global leader in media and advertising solutions, have unveiled the…

En savoir plus
Contextual Relevance with Deborah Brett

Talks with Teads | Condé Nast’s Deborah Brett Discusses the Impact of Attention and Contextual Relevance

  In the latest installment of Teads' video series, Talks with Teads, Global CMO Natalie Bastian engages in…

En savoir plus

The Roadmap to Auto Advertising Success: Contextual, Omnichannel, and Creative Excellence

Contextual Advertising's Role in Optimizing Auto Success: Long gone are the days of a car dealership being the…

En savoir plus

Talks with Teads | Remi on How AI Can Improve Media Effectiveness, Creative, and Operations

As part of Teads’ ongoing video series, Talks with Teads, Global CMO Natalie Bastian sits down with Chief…

En savoir plus
SSPs

The CTV Publisher’s Guide to Monetization: Mastering the Programmatic Game with SSPs

With the buzz around Connected TV (CTV) growing louder, publishers are keen on broadening their horizons. But here’s…

En savoir plus
data stack

The Complexity of Data Management: Engineering Director Alban Perillat-Merceroz on Teads’ Data Stack Evolution

Teads’ Engineering Director Alban Perillat-Merceroz joined Google Product Lead Vidya Shanmugam at Google Cloud Next ’23 to share…

En savoir plus
high-attention

Attracting and Retaining High-Attention Audiences in Premium and Contextually Relevant Environments

From web articles to streaming and CTV, excelling in the digital media realm goes beyond mere content creation.…

En savoir plus