Success Story

Client

Building Brand Awareness with Omnichannel Strategy for Jimmy Choo
+50%
CTR vs. benchmark (CTV HomeScreen)
+75%
CTR vs. benchmark (Inread)
+12%
Viewability vs. benchmark (InRead)
+43%
In-view time vs. benchmark
Industry
Retail
Business Type
Advertisers, Large Business
Outcomes
Awareness
Region
EMEA

The Challenge
Excellence Distribution launched a high-impact omnichannel campaign in Poland for Jimmy Choo, the iconic fashion house, aiming to build brand awareness and engagement across premium environments. The goal: bring the brand’s signature luxury to life across every screen—reaching style-conscious consumers wherever they are.
The Solution
The campaign was anchored by Teads’ exclusive CTV HomeScreen partnership with LG and VIDAA, extending across Philips Smart TVs, standard CTV, and outstream formats. By running across connected TV, display, and digital video, the campaign captured attention in high-visibility placements.

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Attention (APM) vs. beauty benchmark

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