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Meaningful Connection with Your Consumer: Unlocking Four Pathways to Contextual Relevance
Creating a strong connection with consumers by aligning content with their preferences might appear to be a straightforward…
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Exciting Influencer Insights from El Pollo Loco
At Brand Innovators’ LA Media Summit, Natalie Bastian, Teads' Global CMO, had the pleasure of interviewing Patrick Benson,…
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Taking Flight With United Airline’s Sustainability Strategy
Teads’ own CMO Natalie Bastian, had the pleasure of interviewing Brittany Clauss, Director of Advertising and Social Strategy…
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Teads and Adelaide Partner to Launch High-Attention Omnichannel Private Marketplaces
Brands and agencies can now activate Attention end-to-end with Teads’ curated high-attention PMPs, now available in Teads Ad…
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Illuminating Social Strategies: Insights from Tulani Andre, Amazon Studios
Teads is excited to speak with Tulani André, Global Lead for Social & Editorial at Prime Video &…
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Unveiling the Power of Customer Journeys: Insights from Canvas Worldwide CEO, Paul Woolmington
What an inspiring and enlightening discussion between Natalie Bastian, Teads' Global CMO, and Paul Woolmington, CEO of Canvas…
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Findings From Largest Global Meta-Analysis Of Combined Third-Party Attention And Brand Lift Metrics
Significant learnings show the direct correlation between attention and brand outcomes, impact of high attention to lower funnel…
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Scoop of Success: Laura Jones, CMO at Instacart, Dishes Out Delicious Insights for E-commerce Brands
Who doesn’t love a nice scoop of ice cream on a hot summer day? Listen in as Laura…
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Embracing the Power of OTT & Connected TV at Mattel
The Barbie movie is out now, and Teads got the inside scoop on how the movie factors into…
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Victoria Sjardin, VP, Marketing Excellence International at Kraft Heinz, unpacks the Post-Cookie Era
Check out this thought-provoking conversation with Jim Cooper, Editor in Chief at Digiday, and Victoria Sjardin, VP of…
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Unlocking Media Strategy Secrets with HP!
Teads is excited to share eye-opening insights from our backstage interview with Alina Hambrick, Performance Media Manager at…
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Leveraging Direct Publisher Relationships to Reduce Carbon Footprint
The environmental effects of programmatic advertising are not often taken into consideration, according to Brian O’Kelley, Founder and…
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