Are You Paying Attention?
Written by Phil Sumner In our recently undertaken work with Lumen, we showed that Teads has the potential to gain a lot more attention on
January 15, 2019 No Comments
Blog & News
Introducing MIX
In 2011, Teads disrupted the digital video landscape with a simple and practical approach. We listened. We listened to users and created an ad experience
January 7, 2019 No Comments
The Future of Advertising and How to Go Big in 2019
Written by Bertrand Cocallemen When I was asked to give my top predictions for advertising in 2019, I hesitated. Everyone writes about trends this time
January 4, 2019 No Comments
Is global planning still relevant in a world of hyper-personalisation?
As long as there have been international corporations there have been multi-market strategies allowing major brands to maintain a place in consumers’ minds wherever they
January 2, 2019 No Comments
UGC & Sugar, and the Resurgence of Real Media
Written by Todd Tran Don’t worry, this post is not going to make you feel bad about eating sugar. It’s not about sugar at all.
December 20, 2018 No Comments
6 Ways to Make 6-second Ads Work Harder
Written by Grant Gudgel About a year ago Christopher Heine of AdWeek declared the fourth quarter of 2017 as, “the incubator phase of the six-second
December 5, 2018 No Comments
Member blog: Digital Measurement: An Underutilised Growth Enabler
Growth of digital advertising is being held back; that is one of the main conclusions I draw from the Digital Brand Advertising and Measurement Report recently released by
November 27, 2018 No Comments
GDPR: Only 5% of European users refuse cookies used for personalised advertising
13 November, London/Paris: Teads, the Global Media Platform, is creating a weekly report about the new European General Data Protection Regulation (GDPR) being implemented by
November 14, 2018 No Comments
Teads Announces New Hires
Teads Announces New Hires and Executive Promotion Teads hires Monique Pintarelli, Lauren Douglass New York, NY, November 13, 2018- Teads, The Global Media Platform, today
November 14, 2018 No Comments
The Case for Videos of All Lengths
We hear it all the time. Attention is fragmented, especially on mobile. The average dwell time on an ad on Facebook is 1.7 seconds. As
November 6, 2018 No Comments
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