Teads Formats
Teads' Flagship Ad Experience
Video or display, inRead provides premium, engaging, and brand safe ad experiences.
inRead Video
Outstream video inserted into the heart of editorial content. Our flagship format.
inRead Live
Live streaming broadcast through Teads’ inRead landscape player in the heart of editorial content.
Download full specsinRead Flow
An engaging experience that is controlled by the user as they scroll through editorial content.
Download full specsinRead Carousel
A multi-framed experience controlled by the user to deliver product information visually aligned with the broader campaign.
Download full specsinRead Scroller
An eye-catching experience using a parallax effect to drive impact and clicks.
Download full specsinRead Cinemagraph
Living photography: an image with eye-catching, elegant animation.
Download full specsWhy inRead?
The original outstream format, placed in the heart of editorial content. Now available for both video and display, inRead provides a viewable, brand safe and fraud-free experience.
Key Features
Quality
We work exclusively with high quality publishers.
Viewable by design
Our ads only launch when 50% in view.
Brand safe
We use keyword filtering to eliminate unsafe environments.
Fraud-free
We have partnered with IAS, Moat and DoubleVerify to offer fraud-free inventory.
User-friendly
Our ads only play when in view and are always sound off by default, respecting the user.
Committed To Viewability
The video won’t start until it's more than 50% in view.
Video visability is less than 50%
Video visability is more than 50%
The video starts when more than 50% of it is visible. Sound is activated on tap.