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Inline Banner 2022+ | LG

Studio - Managed Service

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1629×420 px

Max File Size: 3 MB max

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

Static Display Only:

Top/Left/Right: 7 px; Bottom: 40 px

Sponsored Text: Located bottom left for the duration of the ad

Submission

Lead Time: 5 business days

Tracking

1st Party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Download Assets

Available on:

Coming soon!

Content Store Video Companion | LG

Studio - Managed Service

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 970×250 px

Max File Size: 250 KB max

Video Companion

File Type(s): .mp4

Dimensions: 1920×1080 px

Max File Size: 30 MB

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Guidelines

For Content Store Video Companion: CTA Overlay "Sponsored" – Bottom left, includes a semi-transparent background for duration of ad

Creative Best Practices

Margins: Top/Left/Right: 9 px; Bottom: 30 px

Rotation: Auto-rotation up to 5 cards, pauses on interaction

Video Interaction: Videos are clickable, autoplay muted, sound on hover

End Card: Include to avoid black screen, remains for 5s

Format structure: Place key content on the right half of the image, as the Video Companion is displayed on the left side.

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo

Available on:

Content Store Video | LG

Studio - Managed Service

Specifications

Video Assets

File Type(s): .mp4

Dimensions: 970×250 px

Duration: 6s, 15-30s

Max File Size: 30 MB

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Guidelines

For Content Store Video: CTA Overlay "Sponsored" – Bottom left, includes a semi-transparent background for duration of ad

Creative Best Practices

Margins: Top/Left/Right: 9 px; Bottom: 30 px

Rotation: Auto-rotation up to 5 cards, pauses on interaction

Video Interaction: Videos are clickable, autoplay muted, sound on hover

End Card: Include to avoid black screen, remains for 5s

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo

Available on:

Masthead Display | TiVo

TAM - Managed Service

Specifications

Featured Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×1080 px

Max File Size: 915 KB max

Title Logo Image Assets

File Type(s): .png

Dimensions: 630×126 px

Provider Logo Image Assets

File Type(s): .png

Dimensions: 120×60 px

Ad Copy

Program description: Limit 150 Characters

CTA: Select from 3 version

Guidelines

Tivo Worksheet: https://docs.google.com/document/d/1LLEXdNZpNCxDcrT48PBHuOwfBuSJ1mij/edit?usp=sharing&ouid=101388424699743574382&rtpof=true&sd=true

Takeover (Roadblock): Campaigns will run off-platform

Video (optional)

File Type(s): .mp4

Dimensions: 1920×1080 px

Max File Size: 500 mb

Max Duration: 6-30 seconds

Video Codec: H.264

Video Bitrate: 12mbps+ preferred

Audio Bitrate: at least 128kbps

Audio Codec: AAC

Submission

Lead Time: 1 business day

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Download Assets

Available on:

Masthead Video | GOOGLE TV

Studio - Managed Service

Specifications

Video Assets

File Type(s): .mp4

Dimensions: 1920x1080px

Max File Size: 30MB

Max Duration: 10s min – 30s max

Frame Rate: ≥ 25 fps

Immersive Background Assets (YouTube Thumbnail)

File Type(s): .jpg

Dimensions: 1920x1080px

Max File Size: 2MB

Resolution: 72dpi

Text & Copy

Headline: Content title: 25 chars max

Content Description: 45 chars max

Call to Action

CTA Text: Choose from approved list

Guidelines

Approved CTA List: “Watch on [App name]”, “Rent Now”, “Buy Now”, “Watch full trailer”, "Learn More".

Restricted Verticals: Politics, Gambling, Pharma and Alcohol, Consumer electronics

Download Assets

Available on:

Home Launcher | WHALE TV

Market Availability

Single OEM market:

US, UK, CH, PT, US, UK, CH, PT, US, UK, CH, PT, US

Multi OEM market:

US, UK, CH, PT, US, UK, CH, PT, US, CH, PT, US

Studio - Managed Service

Specifications

Image Assets

File Type(s): .jpg

Dimensions: 300×250 px

File Size: 50 KB min, 3 MB max

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Video Assets

Aspect Ratio: .mp4

Aspect Ratio: 16:9

Max Duration: 20s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Guidelines

Image Assets: As part of the Philips OS system, in the bottom-right corner of the Home Launcher ad there is an icon that might obstruct the content.

Click-to-Image: Recommended: include a QR code in the layout

Click-to-App: Need to use an authorized app URL.

Click-to-DeepLink: Need to use WHALE TV API (avoid using a web unless it is adapted for Smart TV)

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Available on:

Hero Banner 2023 | Titan

Studio - Managed Service

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×492 px

Max File Size: 2MB

Interactions

Click-to-Full Screen Display Banner: Supported

Click-to-In App Page: Supported

Click-to-App: Supported

Click-to-Full Screen Banner

Aspect Ratio: 16:9

File Type(s): .jpg, .png

Dimensions: 1920x1080px

Max File Size: 2 MB

Submission

Lead Time: 5 business days

Download Assets

Available on:

Masthead Display | WHALE TV

TAM - Self-Serve
Studio - Managed Service

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×496 px

Max File Size: 500 KB max

Interactions

Click-to-Video: Supported

Click-to-Full Screen Image: Supported

Click-to-Web: Supported – Not recommended

Click-to-App: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080

Max File Size: 3 MB max

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 3 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Item 1

Specifications

Image Assets

File Type(s): .jpg

Dimensions: 1280×720 px

File Size: 100 kb min, 3 MB max

Interactions

Not Available:

Guidelines

Image Assets: Safe area 1280×420 px

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Download Assets

Available on:

Masthead Video | VIDAA

Market Availability

Single OEM Market:

AE, AR, BA, BR, BS, BZ, CA, CL, CO, CR, CY, DK, DR, EC, EE, ES, FI, HK, HN, IL, IN, JM, JP, KR, LT, LV, MD, ME, MK, MX, NI, NL, NO, NZ, PA, PE, PT, PY, QA, SA, SE, SV, TW, UK, US, UY

Multi OEM Market:

AT, AU, BE, BG, CH, CZ, DE, FR, GR, HR, HU, ID, IT, MY, PH, PL, RO, RS, SG, SI, SK, TH, VN

TAM - Managed Service
Studio - Managed Service

Item 1

Specifications

Video Assets

File Type(s): .mp4

Dimensions: 1920×496 px

Max File Size: 0.6 x duration of the video

Duration: 6s, or 15s to 30s

Cover Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×496 px

Interactions

Click-to-Full Screen Image: Supported

Click-to-Video: Supported

Click-to-Web: Supported – Not recommended

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

Key Elements: Avoid the 320x120px area on the top-right corner to prevent the OEM logo of the customized brand from blocking your content.

CTA: CTA placed on the left for VIDAA – Mandatory

Brand Elements: For best visual effect please ensure the brand elements are left-aligned in the Live Area (1736x360px).

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 1 business day

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Approved 3rd Party Vendors: View Approved Vendor List

Item 1

Specifications

Video Assets

File Type(s): .mp4

Dimensions: 1920×496 px

Max File Size: 0.6 x duration of the video

Max Duration: 30s max

Frame Rate: ≥ 25 fps

Cover Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×496 px

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 60s max

Max File Size: 9 MB max

Creative Best Practices

Key Elements: Left navigation and carousel indicator will be added to the left & bottom areas. Make sure key elements such as the logo don’t appear in these two areas.

Avoidable Area: Avoid the 320x120px area on the top-right corner to prevent the OEM logo of the customized brand from blocking your content.

Rotation: Auto-rotation up to 5 cards, pauses on interaction

CTA: The CTA will be added to the bottom area, 184px from the billboard banner left edge.

Brand Elements: For best visual effect please ensure the brand elements are left-aligned in the Live Area (1736x360px).

Submission

Lead Time: 1 business day

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Download Assets

Available on:

Masthead Display | VIDAA

Market Availability

Single OEM Market:

AE, AR, BA, BR, BS, BZ, CA, CL, CO, CR, CY, DK, DR, EC, EE, ES, FI, HK, HN, IL, IN, JM, JP, KR, LT, LV, MD, ME, MK, MX, NI, NL, NO, NZ, PA, PE, PT, PY, QA, SA, SE, SV, TW, UK, US, UY

Multi OEM Market:

AT, AU, BE, BG, CH, CZ, DE, FR, GR, HR, HU, ID, IT, MY, PH, PL, RO, RS, SG, SI, SK, TH, VN

TAM - Managed Service
Studio - Managed Service

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×496 px

Max File Size: 500 KB max

Interactions

Click-to-Video: Supported

Click-to-Full Screen Image: Supported

Click-to-Web: Supported – Not recommended

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080

Max File Size: 3 MB max

Creative Best Practices

Avoidable Area: Avoid the 320x120px area on the top-right corner to prevent the OEM logo of the customized brand from blocking your content.

CTA: Placed on the left for VIDAA – Mandatory

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 3 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Approved 3rd Party Vendors: View Approved Vendor List

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×496 px

Max File Size: 500 KB max

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 60s max

Max File Size: 9 MB max

Creative Best Practices

Key Elements: Left navigation and carousel indicator will be added to the left & bottom areas. Make sure key elements such as the logo don’t appear in these two areas.

Avoidable Area: Avoid the 320x120px area on the top-right corner to prevent the OEM logo of the customized brand from blocking your content.

Rotation: Auto-rotation up to 5 cards, pauses on interaction

CTA: The CTA will be added to the bottom area, 184px from the billboard banner left edge.

Brand Elements: For best visual effect please ensure the brand elements are left-aligned in the Live Area (1736x360px).

Submission

Lead Time: 1 business day

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Download Assets

Available on:

Hero Banner 2024 | Titan

Studio - Managed Service

Specifications

Image Assets

File Type(s): .png

Dimensions: 3840x2160px (min 1920×492 px)

Max File Size: 1MB

Logo Assets

File Type(s): .png (transparency)

Dimensions: 3840x2160px (min 1920×492 px)

Max File Size: 100kb

Text & Copy

Headline: 65 chars min, 120 chars max

Title: 30 chars max

Call to Action

CTA Text: Choose from approved list

Guidelines

Approved CTA List: “Watch Now”, “Learn More”, “Discover”, “Visit”, etc.

Language Support: CTA in local language (Mandatory)

Image: PNG image without texts, descriptions or logos

Logo: The logo appearing above the title of the banner

Title: In local language (Mandatory)

Interactions

Click-to-Full Screen Display Banner: Supported

Click-to-In App Page: Supported

Click-to-Full Screen Banner

Aspect Ratio: 16:9

File Type(s): .jpg, .png

Dimensions: 1920x1080px

Max File Size: 3 MB

Click-to-In App Page

File Type(s): .png

Dimensions: 1752x384px

Max File Size: 1 MB

Submission

Lead Time: 5 business days

Download Assets

Available on:

Masthead Video | LG

Market Availability

Single OEM Market:

AE, AR, BA, BR, BS, BZ, CA, CL, CO, CR, CY, DK, DR, EC, EE, ES, FI, HK, HN, IL, IN, JM, JP, KR, LT, LV, MD, ME, MK, MX, NI, NL, NO, NZ, PA, PE, PT, PY, QA, SA, SE, SV, TW, UK, US, UY

Multi OEM Market:

AT, AU, BE, BG, CH, CZ, DE, FR, GR, HR, HU, ID, IT, MY, PH, PL, RO, RS, SG, SI, SK, TH, VN

TAM - Managed Service
Studio - Managed Service

Item 1

Specifications

Video Assets

File Type(s): .mp4

Dimensions: 1920×496 px

Max File Size: 0.6 x duration of the video

Duration: 6s, or 15s to 30s

Cover Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×496 px

Interactions

Click-to-App: Supported

Click-to-Full Screen Image: Supported

Click-to-Video: Supported

Click-to-Web: Supported – Not recommended

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

CTA: Placed on the right for LG – 'Learn more'

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 3 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Approved 3rd Party Vendors: View Approved Vendor List

Item 1

Specifications

Video Assets

File Type(s): .mp4

Dimensions: 1628x420px

Duration: 6s, 15-30s

Max File Size: 30 MB

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Call to Action

CTA Text: Choose from approved list

Guidelines

Approved CTA List: “Buy Now”, “Click to Watch”, “Remind Me”, “Tune In”, "Send to Mobile", “Subscribe Now”, “Click to Install”, “Learn More”, “Rent Now”, "Watch Now", “Download Now”, “Watch Free”, “Click to Launch”, “More Info”, "See More", “Sponsored”, “Stream Now”, “Join Now”.

Creative Best Practices

For Video Masthead: CTA Overlay – Bottom right, includes a semi-transparent background for duration of ad

Margins: Right:45px; Top/Left: 15 px; Bottom: 50 px

Rotation: Auto-rotation up to 5 cards, pauses on interaction

Video Interaction: Videos are clickable, autoplay muted, sound on hover

End Card: Include to avoid black screen, remains for 5s

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo Download Assets

Available on:

Logo | Samsung

Studio - Managed Service

Specifications

Image Assets

File Type(s): .png

Dimensions: 1120x400px

Max File Size: 500 KB max

Guidelines

Creative Safe Zone: .png file needs to be with transparency

Creative Safe Zone: Logo is added as a separate file, don't include it in the Masthead

Submission

Lead Time: 7 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Available on:

Launcher Tile | Samsung

Studio - Managed Service

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 480×270 px

Max File Size: 500 KB max

Guidelines

Creative Safe Zone: Launcher Ad Tile appears on 2020 model year TVs only

Creative Safe Zone: 446×251 px

Minimum Font Size: 40 px

Submission

Lead Time: 7 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Download Assets

Available on:

Immersive Masthead | Samsung

Studio - Managed Service

Specifications

Image Assets

File Type(s): .jpg

Dimensions: 3840×2160 px

Max File Size: 1 MB max

Interactions

Click-to-Video: Supported

Click-to-Web: Supported

Click-to-Video Assets

File Type(s): .mp4

Aspect Ratio: 16:9, 21:9

Max Duration: 60s max

Max File Size: 300 MB max

Guidelines

Unexpanded Image Asset: Advertisers must provide the vertical location of their desired unexpanded view.

Unexpanded Image Asset Safe Zone: Safe Zone 220 px from the left

Minimum Font Size: 36 px

CTA Text: 25 character limit, including spaces*

CTA Background Color: Light / Dark

Logo File Type(s): .png

Logo Dimensions: 1120×400 px

Logo Size: 500 KB max

Submission

Lead Time: 7 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Download Assets

Available on:

Screensaver | LG

Market Availability

Single OEM Market:

AE, AR, BA, BR, BS, BZ, CA, CL, CO, CR, CY, DK, DR, EC, EE, ES, FI, HK, HN, IL, IN, JM, JP, KR, LT, LV, MD, ME, MK, MX, NI, NL, NO, NZ, PA, PE, PT, PY, QA, SA, SE, SV, TW, UK, US, UY

TAM - Managed Service
Studio - Managed Service

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Interactions

Click-to-App: Supported

Click-to-Full Screen Image: Supported

Click-to-Video: Supported

Click-to-Web: Supported – Not recommended

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

Margins: Top: 180 px; Left/Right: 192 px; Bottom: 241 px

Safe Zones: Refer to the template for safe zones

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 3 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Approved 3rd Party Vendors: View Approved Vendor List

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Creative Best Practices

Margins: Top: 180 px; Left/Right: 192 px; Bottom: 241 px

Safe Zones: Refer to the template for safe zones

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo Download Assets

Available on:

Wedge | LG

Market Availability

Single OEM Market:

AE, AR, BA, BR, BS, BZ, CA, CL, CO, CR, CY, DK, DR, EC, EE, ES, FI, HK, HN, IL, IN, JM, JP, KR, LT, LV, MD, ME, MK, MX, NI, NL, NO, NZ, PA, PE, PT, PY, QA, SA, SE, SV, TW, UK, US, UY

TAM - Managed Service
Studio - Managed Service

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1440×1080 px

Max File Size: 4 MB max

Interactions

Click-to-App: Supported

Click-to-Full Screen Image: Supported

Click-to-Video: Supported

Click-to-Web: Supported – Not recommended

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

Safe Zones: Refer to the template for safe zones

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 3 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Approved 3rd Party Vendors: View Approved Vendor List

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1440×1080 px

Max File Size: 3 MB max

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Guidelines

Click-to-Overlay – Interaction Flow: Upon click, the ad expands into a full-screen video with a 300×250 banner in the bottom right corner.

Click-to-Overlay – Banner Dimensions: 300×250 px

Click-to-Overlay – Video Specs: 16:9, 180s max, 30 MB max

Market Restriction: Not available in Germany

Creative Best Practices

Safe Zones: Refer to the template for safe zones

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo Download Assets

Available on:

Inline Banner 2020-2022 | LG

Market Availability

Single OEM Market:

AE, AR, BA, BR, BS, BZ, CA, CL, CO, CR, CY, DK, DR, EC, EE, ES, FI, HK, HN, IL, IN, JM, JP, KR, LT, LV, MD, ME, MK, MX, NI, NL, NO, NZ, PA, PE, PT, PY, QA, SA, SE, SV, TW, UK, US, UY

TAM - Managed Service
Studio - Managed Service

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1770×221 px

Max File Size: 3 MB max

Interactions

Click-to-Video: Supported

Click-to-Full Screen Image: Supported

Click-to-App: Supported

Click-to-Web: Supported – Not recommended

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

Static Display Only:

Margins: Top/Left/Right: 7 px; Bottom: 40 px

Sponsored Text: Located bottom left for the duration of the ad

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 3 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Approved 3rd Party Vendors: View Approved Vendor List

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1770×221 px

Max File Size: 3 MB max

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

Static Display Only:

Top/Left/Right: 7 px; Bottom: 40 px

Sponsored Text: Located bottom left for the duration of the ad

Submission

Lead Time: 5 business days

Tracking

1st Party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo Download Assets

Available on:

Launcher | LG

Market Availability

Single OEM Market:

AE, AR, BA, BR, BS, BZ, CA, CL, CO, CR, CY, DK, DR, EC, EE, ES, FI, HK, HN, IL, IN, JM, JP, KR, LT, LV, MD, ME, MK, MX, NI, NL, NO, NZ, PA, PE, PT, PY, QA, SA, SE, SV, TW, UK, US, UY

TAM - Managed Service
Studio - Managed Service

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 300×250 px

Max File Size: 150 KB max

Interactions

Click-to-Video: Supported

Click-to-Full Screen Image: Supported

Click-to-Web: Supported, not recommended

Click-to-App: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

Key Elements: Place key content within the center of the creative

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 3 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Approved 3rd Party Vendors: View Approved Vendor List

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png, .gif

Dimensions: 300×250 px

Max File Size: 250 KB max

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Overlay: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Guidelines

Click-to-Overlay – Interaction Flow: Upon click, the ad expands into a full-screen video with a 300×250 banner in the bottom right corner.

Click-to-Overlay – Banner Dimensions: 300×250 px

Creative Best Practices

Key Elements: Place key content within the center of the creative

GIF Frame Rate: Between :0.2s and :5s

GIF Number of Frames: Up to 4

GIF Duration: Less than or equal to :15s

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo

Available on:

Content Store Display | LG

Studio - Managed Service

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 970×250 px

Max File Size: 250 KB max

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Overlay: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Guidelines

Click-to-Overlay – Interaction Flow: Upon click, the ad expands into a full-screen video with a 300×250 banner in the bottom right corner.

Click-to-Overlay – Banner Dimensions: 300×250 px

Creative Best Practices

Margins: Top/Left/Right: 9 px; Bottom: 30 px

Rotation: Auto-rotation up to 5 cards, pauses on interaction

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo Download Assets

Available on:

Masthead Display | LG

Market Availability

Single OEM Market:

AE, AR, BA, BR, BS, BZ, CA, CL, CO, CR, CY, DK, DR, EC, EE, ES, FI, HK, HN, IL, IN, JM, JP, KR, LT, LV, MD, ME, MK, MX, NI, NL, NO, NZ, PA, PE, PT, PY, QA, SA, SE, SV, TW, UK, US, UY

Multi OEM Market:

AT, AU, BE, BG, CH, CZ, DE, FR, GR, HR, HU, ID, IT, MY, PH, PL, RO, RS, SG, SI, SK, TH, VN

TAM - Managed Service
Studio - Managed Service

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1920×496 px

Max File Size: 500 KB max

Interactions

Click-to-Video: Supported

Click-to-Full Screen Image: Supported

Click-to-Web: Supported – Not recommended

Click-to-App: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 30s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080

Max File Size: 3 MB max

Creative Best Practices

CTA: Placed on the right for LG – 'Learn more'

Guidelines

Ad Policies: View Content Guidelines

Submission

Lead Time: 3 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Approved 3rd Party Vendors: View Approved Vendor List

Item 1

Specifications

Image Assets

File Type(s): .jpg, .png

Dimensions: 1629×420 px

Max File Size: 3 MB

Image Companion Assets

File Type(s): .jpg, .png

Dimensions: 1629×420 px

Max File Size: 3MB

Video Assets

File Type(s): .mp4

Dimensions: 1629×420 px

Duration: 6s, 15-30s

Max File Size: 30 MB

Video Companion

File Type(s): .mp4

Dimensions: 1920×1080 px

Max File Size: 30 MB

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Call to Action

CTA Text: Choose from approved list

Guidelines

Creative Best Practices

For Video Masthead: CTA Overlay – Bottom right, includes a semi-transparent background for duration of ad

Margins: Right:45px; Top/Left: 15 px; Bottom: 50 px

Rotation: Auto-rotation up to 5 cards, pauses on interaction

Video Interaction: Videos are clickable, autoplay muted, sound on hover

End Card: Include to avoid black screen, remains for 5s

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo Download Assets

Available on:

Masthead Video Companion | LG

Studio - Managed Service

Specifications

Image Companion Assets

File Type(s): .jpg, .png

Dimensions: 1629×420 px

Max File Size: 3MB

Video Companion

File Type(s): .mp4

Dimensions: 747×420 px

Max File Size: 30 MB

Interactions

Click-to-App: Supported

Click-to-DeepLink: Supported

Click-to-Web: Supported

Click-to-Video: Supported

Click-to-Image: Supported

Click-to-Custom Landing Page: Supported

Click-to-Video Assets

Aspect Ratio: 16:9

Max Duration: 180s max

Max File Size: 30 MB max

Click-to-Image Assets

Aspect Ratio: 16:9

Dimensions: 1920×1080 px

Max File Size: 3 MB max

Creative Best Practices

For Video Masthead: CTA Overlay – Bottom right, includes a semi-transparent background for duration of ad

Margins: Right:45px; Top/Left: 15 px; Bottom: 50 px

Rotation: Auto-rotation up to 5 cards, pauses on interaction

Video Interaction: Videos are clickable, autoplay muted, sound on hover

End Card: Include to avoid black screen, remains for 5s

Submission

Lead Time: 5 business days

Tracking

1st party, 3rd Party Tracking: 1×1 pixel supported (without action/redirect)

Check Demo Download Assets

Available on: