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Tech Themes 2024: Five Key Trends Shaping the Media Industry
The 2024 media landscape constantly shifts, and every day brings new developments, regulations, and areas for investment. Staying…
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Case Study: Teads Delivers Best-in-Class Attention for Kenvue’s Top Brands in Poland in a Cross-Platform Attention Study
WARSAW, November 23, 2023: In a groundbreaking measurement study completed for Kenvue’s category- leading brands in Poland, Teads…
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Teads Launches AI-Powered Solutions to Help Advertisers and Publishers Achieve Full-Funnel Success
Global omnichannel media platform launches suite of offerings to include innovative lower funnel offering Teads Conversions, Teads Data…
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The Roadmap to Auto Advertising Success: Contextual, Omnichannel, and Creative Excellence
Contextual Advertising's Role in Optimizing Auto Success: Long gone are the days of a car dealership being the…
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Attitude Signs Exclusive Deal With Teads Unlocking Diverse Audience For Brands
The deal gives Attitude access to Teads’ premium platform Exclusivity covers outstream video for all of Attitude’s properties…
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The Complexity of Data Management: Engineering Director Alban Perillat-Merceroz on Teads’ Data Stack Evolution
Teads’ Engineering Director Alban Perillat-Merceroz joined Google Product Lead Vidya Shanmugam at Google Cloud Next ’23 to share…
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Illuminating Social Strategies: Insights from Tulani Andre, Amazon Studios
Teads is excited to speak with Tulani André, Global Lead for Social & Editorial at Prime Video &…
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Findings From Largest Global Meta-Analysis Of Combined Third-Party Attention And Brand Lift Metrics
Significant learnings show the direct correlation between attention and brand outcomes, impact of high attention to lower funnel…
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Coty & Teads Deliver Festive Success Through Augmented Reality for Lacoste
https://vimeo.com/870704658/46e1bf8a98 London – 28th June, 2023: Today COTY and Teads, the global media platform, announce the results of…
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TVision Joins Teads Attention Program, Evolving Connected TV and Cross-Screen Measurement
Program’s one-year anniversary reaches industry milestone with advanced CTV measurement ability to inform go-to-market strategies for brands NEW…
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Teads Enhances Campaign Performance with First to Market Attention Measurement Integration in Teads Ad Manager
Teads leverages the largest dataset of attention and context, to offer clients unparalleled audience insights and support campaign…
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Findings From A Year In Attention
Teads Unveils Key Learnings on Attention Measurement Across 500+ Global Campaigns Totalling 120+ Years of Consumer Attention Teads…
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