Season 6
The Teads Creative Awards celebrate standout campaigns that leveraged Studio optimization to deliver exceptional results. Judged by leading industry experts, our 2026 winners and shortlisted campaigns represent the absolute best in creative strategy, multi-screen execution, and ad innovation. Explore the winning work below.
The Jury
Claudia Schneider
Global Lead Creative Excellence
The HEINEKEN Company
Dorothée Gardon
Global Marketing Strategy & Integrated Media Director
IKEA
Gordana Buccisano
Global Power Brands Strategy Director
Reckitt
The Shortlist
Teads Awards celebrates the best creative adaptation work in display, video and ateliers across strategic clients of the Grand-Prix industry. In collaboration with clients, Teads Studio shows the ability to create digitally native assets that surprise and delight users.
Best Creative Strategy
This category recognises entries that leverage evidence such as campaign analysis, industry trends, or creative testing to inform smart design and format choices, ultimately delivering outstanding results.
Best Full Funnel / Omnichannel
Rewarding seamless, impact-driven experiences. Awarding campaigns that marry creative consistency with platform-specific agility. Tailoring content to the screen and optimising formats to drive specific funnel outcomes and measurable uplift.
Best Innovation
Rewarding first-of-its-kind creativity. This category celebrates entries that break boundaries using never-before-seen formats, cutting-edge technology, and inventive creative to deliver unique, memorable, and high-performing experiences.
