We provide tools that help advertisers create the perfect audience segments for their campaign.
We have assembled the most effective data sources to provide 200 Advanced audience targeting segments.
Discover key insights about the audience groups that are engaging with your ads. Including user interest graphs that we build by analysing user content consumption across publisher sites.
We use data signals to build prepackaged audiences that advertisers can readily use.
We are able to create on-the-fly custom audiences tailored to an advertiser’s needs.
By analyzing the content on the page and identifying keywords, we enable advertisers to deliver their campaigns within the right context.
Optimizing campaign delivery to maximise performance
Our Audience Insights platform enables advertisers to understand how their campaigns are performing.
The platform can be used for:
across all segments
of users engaging with your ads
with the actual delivery
for all users
for future campaigns