IAB Engage: Power and choice
Power and choice is the theme for IAB Engage this year. The conference focuses on how the internet has fundamentally changed modern life, through the unprecedented level of power and choice – not just in media, but from purchase decisions and brands we interact with online. Publishers and advertisers have to work harder than ever to make sure they remain relevant to today’s consumer.
Now in its 12th year, this is the first time the conference has spread over 2 days, with an amazing agenda lined up. Once again, Teads returns as a proud sponsor.
Where to meet with Teads
On Day 1 join our workshop on ‘The Power of Choice’ presented by Justin Taylor at 12pm. Discover how you can take advantage of all the creative choices at your disposal to create the best possible video campaigns.
In his first speaking engagement since rebranding to Teads Studio, Emi Gal will take to the main stage at 2.40pm on October 12th to discuss ‘What do AI bots have to do with advertising?’ Bots (in some instances, artificial-intelligence bots) are here to stay, and we believe they will irreversibly transform the way brands interact with their audiences. Learn how these give people the power to interact with brands in a very direct way.
Members of the Teads and Teads Studio team will be at our stand throughout the two days, so drop by for a cup of coffee, interact with our exhibition space and discuss the latest Teads news and product developments.
With just two weeks to go, book your tickets here and join the likes of Amex, Barclays, Hilton Worldwide, Tesco, Net-A-Porter and more.