Global Smartphone Purchase Intender Study

Discover Smartphone Purchase Intender trends in 17 countries. This is the largest ever run by Teads. It revealed that smartphone manufacturers are going to need to adapt to new factors driving consumer purchase decisions.

Global Mobile Study
Planned timeframes for purchasing / upgrading to new devices
How to effectively reach and engage with mobile purchasers / upgraders
Smartphone Intender brand preferences and what messaging resonates
Information sources and content consumption in the smartphone decision-making process
Our study covers both Smartphone Purchase Intenders and mobile device brands
0%
of smartphone intenders have had their phone for less than a year.
0%
of smartphone intenders would consider a different brand to the one they own.
0%
would switch brands for a faster device.
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A study powered by Teads Intelligence and

Discover the study in other markets

US

MX

FR

DE

UK

IT

ES

BR

PL

ANZ

Egypt

EG

UAE

KSA

KSA

Ro

RO

CH

CH

IN

IN

nl

NL

To learn more about our study,
contact our Intelligence teamintelligence@teads.com

Download a summary of the Global Study