Today is International Women’s Day and we’d like to highlight the talented women who we work with everyday.
International Women’s Day (IWD) celebrates the social, economic, cultural and political achievements of women across the globe to help gender equality. An empowering movement, IWD has taken our social platforms by storm, praising women from all over the world, in all different industries and from a multitude of backgrounds.
This week Teads will be raising the profile and highlighting the achievements of five influential women across our 450 strong workforce. We are lucky to have a team which works across 26 offices and know that there’s a lot to learn from our peers. So far this week we’ve heard from Rebecca Mahony (Chief Marketing Officer), Caroline Hugonenc (VP Research), Patricia Cañada (MD Spain), Ivanna Casado (VP Sales LatAm), and Meg Runeari (Head of Ad Ops US).
We hope that this series will encourage women to follow careers in the tech and digital industry (we’re hiring – by the way!). In the UK, just 26% of those working in the digital sector are female, which is surprisingly low considering some of the amazing female talent we see and hear from every day. When we turn to the US, women make up 59% of the US labour force and 51% of the US population – but just 30% of women work in the tech industry.
In such a fast growing industry, where an ever growing need for experts within sales, marketing, programmatic and strategies is prominent, we hope to see female leadership levels rise in the online advertising sector. Joining the male experts of our landscape, women can help drive this industry into the next chapter.
We are extremely proud of our talented and innovative team here at Teads – let’s celebrate their accomplishments and achievements!