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November 13, 2014

@strategies1 MESURE D’AUDIENCE DIGITALE : GOOD BYE…

@strategies1 MESURE D’AUDIENCE DIGITALE : GOOD BYE LENIN ! http://t.co/QEulm07AvT

Teads FR (@TeadsFR)November 13, 2014

Mesure d'audience digitale : Good bye Lenin !

Dans le salon Marbeuf, où se tenait le petit déjeuner organisé par l’ IAB [Interactive Advertising Bureau] sur le mobile, la salle a interpellé vivement Médiamétrie sur ses chiffres au motif qu’ils tendaient à minimiser la place des terminaux mobiles dans la consommation média digitale.

http://www.strategies.fr/blogs-opinions/idees-tribunes/246994W/mesure-d-audience-digitale-good-bye-lenin.html

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@strategies1 MESURE D’AUDIENCE DIGITALE : GOOD BYE…

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